01

2006 · Giving back, opening possibilities

According to the background supplied by the brand, the Long March education and entrepreneurship fund was established with the China Association for Promoting the Construction of Old Revolutionary Areas in 2006, supporting vocational education and opportunity for young people in those regions.

The significance of this initiative lies beyond financial assistance: knowledge and skills can open a door to the future. Supporting documents, time periods and outcome definitions remain to be added to the archive.

02

An ongoing purpose · Growing with rural communities

Background materials concerning tea development in Wuyishan and Gankeng, Guangze, continue the focus on land, craft and rural livelihoods. Where dates have not been supplied, no historical dates are invented.

03

A living culture · Respect and companionship

Cixinyuan’s ‘Xiaoxiao’ philosophy, talks and gatherings form another thread in the story of gratitude. A culture needs to be shared—and lived through time spent together.

04

Let the archive speak.

This page is organised from the brand’s supplied background. The current imagery is conceptual brand imagery, not photographs of historical events. Original images and documents can be added when materials and rights are available, with their dates and sources preserved.

Content note: initiative histories are based on materials supplied by the brand. Images are conceptual. See source notes for provenance and relationship status. Source notes ↗